2019 is all about the Product Hack: How can you use everyday items in astonishing and unexpected ways. If you’re anything like us then you probably have RACKS on RACKS of impervious, slip-resistant, impact cushioned pool tile just covering every inch of your office. We’re here to help with some Hot Tips for your cool floor:
At Life Floor, we hear this all the time, “I want more Life Floor but I’ve run out of aquatic areas to cover... how can I get more Life Floor without more floor? Can you start a fashion line? A pop star music career? Maybe a cosmetic company?”
While there are many lessons that can be learned from the Red Delicious, the lesson we’d like to focus on is when a product becomes the default for the wrong reasons. The best selling fruit should not, as The Atlantic put it, become “the largest compost-maker in the country.” [x] (My family used to go apple picking in the Hudson Valley every year. We never touched the things. Go for Empires or Honeycrisps. - Ed.)
Tiles Produced in Madison: 30,545
Last July set us off to a relatively modest start as just 12 tiles were sold off the line -- though there were numerous trials being run at the same time -- but the pace has picked up nicely as we sold more than 5,000 tiles produced at Falcon in June, 2016. Those 30,545 tiles translate to more than 60,000 linear feet or more than 200 football fields, and they’ve ended up all over the world. From the decks of Carnival cruise ships and waterparks in Dubai to the Florida Aquarium and a splash pad in Tennessee, Life Floor tiles have ended up in a huge variety of places.
Happy April Fool’s Day!