Update

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Life Floor Announces Major Expansion of U.S. Partner Network

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Life Floor is thrilled to welcome seven new partners to our Registered Aquatic Partner program and Installer Network. This significant expansion enables us to better serve our customers through improved mobilization, tailored customer support, and reduced overall installation costs for our products.

In addition to our already established partnerships with Baynum Amusement Solutions and Fischer Brothers, LLC., we’d like to extend a warm welcome to Concrete Science, Full Sail Marine, Headwater Construction Group, Horizon Commercial Pools, Landmark Aquatic, Norberto Construction, and Safe Slide Restoration. Continue reading to learn more about each of our new partners.

Concrete Science

Concrete Science is a 120 person Concrete and Coatings Construction company based out of Minneapolis MN. They were started in 1973 and are a family owned start up, formerly Hicks Concrete. They have 4 Divisions: Commercial Concrete, Decorative Concrete, Industrial/ Residential Coatings, and Aquatics. They are highly diverse, but also highly specialized. They have crews that travel year-round as well specializing in waterpark flooring. Their second office is in Fort Myers, Florida.

Learn More

FULL SAIL MARINE

Founded in 2017, Full Sail Marine, LLC is a leading maritime maintenance service provider of specialized services to the marine industry. Their comprehensive offerings include turnkey solutions for waterpark structure & finish repair and refurbishment and repair, whirlpool supply & repair, and ADA access equipment supply, installation, and maintenance. Catering primarily to major cruise lines, they specialize in the supply of repelling teams for high-risk access work areas. With an overriding commitment to excellence, innovation and safety, Full Sail Marine, LLC continues to be a trusted partner in enhancing onboard maintenance standards.

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Headwater Construction Group

Founded in 1993 as Air-Tech Systems, Inc., Headwater Construction Group began its journey as a specialized gunite and pool construction company under the leadership of Steven Jones. Originating with residential projects in New Jersey, the company steadily expanded its expertise and geographical reach, evolving into a nationwide commercial builder with services including commercial construction, renovation, service, design, consultation, and equipment sales. Over the years, Headwater Construction Group has become renowned for its excellence in the aquatic recreation industry, undertaking diverse projects ranging from small-scale municipal splash pads to design-build of multi-million-dollar waterparks across the United States.

Learn More

HORIZON COMMERCIAL POOLS

Horizon Commercial Pools is a leading provider of commercial swimming pool service, equipment, chemicals, and renovations. Founded in 1991, Horizon maintains local operations across Minnesota and Wisconsin while serving the broader Midwest market. The company prides itself on delivering aquatic joy and education to customers by supplying the industry’s highest-quality products and solutions.

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LANDMARK AQUATIC

By leveraging the experience and history of three commercial aquatics industry leaders – Progressive Commercial Aquatics, Westport Pools, and Spear Corporation – Landmark Aquatic offers a comprehensive range of aquatic facility services, including design and engineering, construction, maintenance, renovation, and chemical supply to customers across the country. The combination has created a full-service aquatic services provider with the unique ability to work with engineers, architects, general contractors, and owners to provide the “wow factor” that guests expect while balancing cost, function, form, efficiency, and ease of operations. Going forward, Landmark Aquatic will continue to serve municipal, education, and private club clients, and the consolidated enterprise is supported by a workforce of highly skilled, well-trained professionals committed to safety and best-in-class service.

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NORBERTO CONSTRUCTION

The Norberto Family is a leader in the commercial and residential pool building industry, working with the owners, engineers, architects, general contractors and sub-contractors in all aspects of swimming pool design, construction and services.  They cater to all aquatic needs, large or small. Norberto Construction is based out of New York and is fully licensed and bonded in Nassau and Suffolk counties and New York City.

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SAFE SLIDE RESTORATION

With over 30 years in fiberglass repair, and 15 years of expertise in the aquatics industry, Safe Slide Restoration is a trusted partner for comprehensive aquatic solutions. Their goal is to protect their partners' guests and investments, and they are now excited to offer Life Floor surfacing solutions for increased safety in every park. From waterslide installation to specialty coatings, they’ve been trusted to deliver consistent restoration and protected partnerships, making aquatic adventures worry-free for all.

Learn More

Thank you to each of our new partners for believing in our mission and joining us to make all aquatic spaces safe, beautiful, and accessible. We’ll be sharing more as each of these partners complete training and become Certified Life Floor Installers.

If you have any questions, please reach out to our team.

Life Floor Australia + New Zealand Announces Grassports Australia as New Partner

Life Floor (Australia and New Zealand) Managing Director, Grant Burgess, has announced the appointment of Grassports Australia as Life Floor dealer representative and installer for Victoria and Queensland.

Announcing the partnership, Burgess stated, “five years ago Grassports in Queensland partnered with Life Floor (ANZ) as they saw it as an exciting new product to present to their customers in local government, education, theme parks and hotels.

That decision has proved to be a success with Grassports Queensland accomplishing over 20 Life Floor installations. Some of those installations included Wet’n’Wild, Dreamworld, Sugarworld Adventure Park, ULTIQA Beach Haven Resort, and Emmanuel College, Carrara.”

Burgess noted that now, “I am very confident Grassports in Victoria will emulate their Queensland team’s outstanding success. The unique properties of Life Floor foam-rubber surfacing system keep people safer when barefoot in an aquatic environment and that’s being recognised more now with Life Floor becoming the go-to surface when safety, design, functionality, and value are seen as the key priorities.”

Grassports Managing Director, Bernard Evans commented, “we have watched our Queensland team rollout Life Floor during the last few years and the improvement Life Floor has made to not only refurbished aquatic facilities, but also new facilities like community pools and splash parks. It’s now time the Victorian operation follows, so we will now be adding Life Floor to our product portfolio.

We are very well known in the education market and feel Life Floor will resonate with those customers who are seeking to refurbish their aquatic facilities and changerooms as it offers significant safety and hygiene benefits with its slip-resistance, cushioning, impermeability, and assortment of inspiring colours and shapes.”

Jonathan Keller, co-founder and Global Chief Executive Officer of Life Floor, added, “we believe all aquatic spaces should be safe and beautiful. As an international brand, we rely on trusted, local partners to help deliver on our mission and uphold our values.

“We are excited about our partnership with Grassports now expanding into Victoria to further leverage the success we've witnessed in Australia.”

About Grassports

For over 50 years, Grassports Australia have been industry leaders in the creation and delivery of quality artificial sports surfaces. The recreational environments we create connect people through the provision of healthy, safe and colourful spaces, available for the enjoyment of active children, families, sports people and performance athletes alike.

info@grassports.com.au | 03 9792 0622

About Life Floor

Life Floor is transforming the aquatics industry by improving the safety, design, accessibility, and fun at facilities for all people. Life Floor is the first product certified to NSF/ANSI/CAN 50 and is leading the revolutionary change to the industry in a call for safety servicing at aquatic facilities across the world. With virtually limitless design possibilities, Life Floor creates a uniquely beautiful experience for people of all ages and abilities.

solutions@lifefloor.com | 612.567.2813

About Life Floor (Australia and New Zealand)

Life Floor (ANZ) was appointed in 2016 as Life Floor’s principal dealer for Australia and New Zealand with more than 80 installations.

grant.burgess@lifefloor.com.au | +61 (0) 459 169 769

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Life Floor's 2024 Project Highlights

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Life Floor announced a new product line called Murals and a selection of new projects coming soon in 2024 at an IAAPA Expo press conference in November 2023. Continue reading for a recap of the event.

UPCOMING PROJECT HIGHLIGHTS FOR 2024

Photo Credit: Carnival Cruise Line

Carnival Jubilee - Carnival Cruise Line

Jubilee will feature Life Floor onboard the Waterworks amenity with large intersecting circle designs. This project will continue Life Floor’s installation on each Carnival vessel.

Mt. Olympus Waterpark - Wisconsin, USA

In partnership with WhiteWater, Mt. Olympus Waterpark will feature a triangle gradient design with subtle zoning elements. Spray fixtures are positioned in the beach-tone areas while slides exit near the darker teal-tone areas. This theming will complement the venue’s new aesthetic, creating a cohesive design throughout.

Camp Fimfo - New York, USA

Camp Fimfo in New York will feature a 3-color Surf Theme across their activity zone. This project marks the next installment of Life Floor across Northgate Resort properties.

Photo Credit: WhiteWater

Meryal Waterpark - Qatar

Meryal Waterpark in Qatar takes zoning aquatic amenities to new heights. In partnership with WhiteWater, a splash play area is surfaced with Life Floor and zoned into three distinct areas. Two main areas with water features are divided by a distinct guided pathway running through the space. Walkways and overspray areas will be composed of tans and play areas are surfaced with blue tones.

V3 Center - Minnesota, USA

The V3 Center in Minneapolis, MN “is designed to be a beacon of hope as well as a focal point bridging the Northside to Downtown. Most importantly, the building will serve as a hub for the community to gather and grow together.” This project will transform the landscape of competitive swim in the Twin Cities metro area.

2023 Make a SPLASH! Grant Winner, Inclusive Design Award

For the fourth year, Life Floor and Inside Edge Safety Surfaces have partnered to provide free splash pad surfacing to deserving communities. The winner of the 2023 Make a SPLASH! Inclusive Design Grant Award is Morgan’s Wonderland in San Antonio, TX, USA. Life Floor will be installed at Will’s Hang 10 Harbor attraction in Spring 2024.

2023 Make a SPLASH! Grant Winner, Need-Based Award

With the expansion of the Make a SPLASH! Grant Contest, two awards were given out for the first time ever. The winner of the Need-Based Grant Award is John Anderson Splash Pad in Grandview, MO, USA. Life Floor will be installed at this location in Spring 2024.

New Product: Murals

As the aquatics industry continues to shift towards highly thematic surface design, Life Floor is thrilled to announce its newest product release: Murals.

With this new line of tiles, designs and patterns that were once too complex to install as aquatic safety surfacing are now a reality. Murals empower brands that dream of creating iconic, highly immersive, themed aquatic environments from the ground up. This innovative flooring tile product tailors custom design with highly intricate details that delight guests of all ages, abilities, and backgrounds. In addition to their limitless design potential, Murals utilize Life Floor’s industry-leading proprietary safety surfacing for positive guest experiences.

Questions? Connect with Life Floor Experts

Gwen
Schlotte

VP, Specification +
Strategic
Partnerships

Holden
Bigler-Johnson

Regional Account Executive, West Coast, AK, and HI

Lindsay
Fetzer

Strategic + Cruise Line Sales, Midwest Account Executive

MaryAnn
Eifert

Regional Account Executive,
East Coast

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Introducing Murals: Revolutionizing Iconic Design in Aquatics

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Life Floor creates engaging aquatic experiences through imaginative design and standardized safety surfacing. Innovation is core to the company as its tiles shape highly immersive and thematic vacation destinations while pushing the limits of design.

Since Life Floor’s inception in 2011, intentionally designed surfacing has been rapidly adopted a feature in aquatic facilities worldwide. Blank slabs of concrete as well as other traditionally unsafe flooring options are losing favor as safety standards recommend materials with slip-resistance and cushioning for aquatic play.

Life Floor already offers a high degree of design capabilities such as logos, surfacing play features, and unique concepts that engage guests. As a result, innumerable stories demonstrate how beautiful design draws visitors in while safety surfaces lengthen guest stays. Together these benefits create accessible and inclusive spaces, while encouraging repeat visits and popularizing facilities.

Immersive Theming

Integrated Games

Imaginative Inlays

Hopping Activities

Elegant Designs

Guided Pathways

As the aquatic industry continues to shift towards highly thematic surface design, Life Floor is thrilled to announce its newest product release: Murals.

With this new line of tiles, designs and patterns that were once too complex to install as aquatic safety surfacing are now a reality. Murals empower brands that dream of creating iconic, highly immersive, themed aquatic environments from the ground up. This innovative flooring tile product tailors custom design with highly intricate details that delight guests of all ages, abilities, and backgrounds. In addition to their limitless design potential, Murals utilize Life Floor’s industry-leading proprietary safety surfacing for positive guest experiences. 

CURATING ICONIC DESTINATIONS

Each Mural tile comes custom cut and pre-assembled as a 24”x24” square, maintaining the integrity of the graphics while streamlining installation. 

Surfaces cover between 50-90% of any aquatic facility. Reimagining the floor as a detailed design feature transforms that canvas into an engaging, playful, and imaginative space. Mural tiles can be combined with our normal products or can be selected to comprise an entire installation.

MODULAR DESIGN

Just like Life Floor’s standard products, every color seen on a Mural is a different piece of tile. Nothing is ever painted, coated, or applied to create the custom imagery.

Modular tiles facilitate easy installation, eliminating the need to piece together small custom cut shapes on site. They also streamline replacement, if ever needed. Since every tile comes as a 24” square, operators won’t ever need to deal with tiny custom parts and pieces. Attic stock Murals can be pre-ordered when desired.

HAND-CRAFTED QUALITY

All Murals have precision cut pieces that are then assembled and quality checked by human hands. Each tile receives intensive care to ensure exact design replication that meets each customer’s unique brand standards.

Once assembled, tiles are shipped to the project site and Certified Installers meticulously install the project according to specification.

The launch of Murals extends Life Floor’s vibrant history by improving aquatic environments for all people. Together with their limitless design potential, the team is excited to witness how this new product transforms facilities worldwide.

Collaborate with the Life Floor Studio to bring your next imaginative project to life.

No other flooring product can accomplish this level of custom design while adhering to the rigorous safety standards that improve guest experience and immersion at aquatic facilities.

In addition to the limitless design potential, Murals utilize Life Floor's industry-leading proprietary safety technology that features slip-resistance, cushioning, and more for positive guest experiences. 

Explore Life Floor’s Certifications

Designers, architects, and creatives of all kinds are invited to test the limits of imagination.

Questions? Connect with Life Floor Experts

Gwen
Ruehle

VP, Specification +
Strategic
Partnerships

Holden
Bigler-Johnson

Regional Account Executive, West Coast, AK, and HI

Lindsay
Fetzer

Strategic + Cruise Line Sales, Midwest Account Executive

MaryAnn
Eifert

Regional Account Executive,
East Coast

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LIFE FLOOR NAMED 2023 DREAM DESIGN SUPPLIER BY AQUATICS INTERNATIONAL

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We're honored to be named as the Floor Covering Supplier by Aquatics International for three Dream Design Award-winning waterparks in 2023. These three facilities use our surfacing in distinctly different ways to serve their guests across the world. Congratulations to these aquatic centers and to all of our partners who collaborated to bring them to life!

2023 DREAM DESIGNS

Studio City Waterpark

Macau, China

The iconic Studio City Water Park is the largest aquatic attraction in Macau. It expanded in 2022 to feature an indoor area with over 5,000 sq ft of Life Floor under WhiteWater’s AquaPlay structure and around spray features. WTI and WhiteWater collaborated closely with Melco Development and Construction Group to create the vision for this amenity with a unique modern interpretation of Art Deco. This waterpark expansion is housed within an iconic new structure designed by Zaha Hadid Architects.

University of Nebraska Medical Center Munroe-Meyer Institute

Omaha, Nebraska, United States

The University of Nebraska Medical Center Munroe-Meyer Institute chose Life Floor for their aquatic center due to its slip-resistance, cushioning, and inherent non-snagging properties for clothing. These key features allow for better patient experience in a more sensory-friendly environment. The surface design created by our in-house Studio team features a three-color triangle gradient Pattern with our fully integrated depth markers and no-diving symbols. Thank you to Altus Architectural Studios and JEO Consulting Group for your collaboration.

Margaritaville Beach Resort Fins Up Waterpark

Nassau, The Bahamas

The Margaritaville Beach Resort Fins Up Waterpark was designed in a Seashore Theme with Marine Inlays placed throughout the amenity beneath the WhiteWater play structure. These serene colors and beach-inspired structures evoke the surrounding environment of the Bahamas and blend into the rest of the resort. Thank you to Martin Aquatic Design and Engineering, WhiteWater, and MSLA, Inc. for your collaboration.

We celebrate these awards with all of the fellow teams who worked diligently to create these iconic facilities and elevate guest experiences worldwide.

Beyond the winners above, Life Floor contributed to the following projects and was awarded Dream Design Supplier designations by Aquatics International in previous years:

2022 DREAM DESIGNS

Baha Bay at Baha Mar

Nassau, Bahamas

Life Floor is featured on Kid’s Island at Turtle Beach and Stingray Cove.

Atlantis Aquaventure Waterpark

Dubai, UAE

Life Floor surfaces multiple areas of Splasher’s Island including the newest Splasher’s Cove.

2021 DREAM DESIGNS

The St. James of Springfield, VA

Springfield, Virginia, USA

Life Floor’s blue surfacing creates a colorful backdrop in the play structure area of the facility.

2020 DREAM DESIGNS

Royal Caribbean’s Perfect Day at CocoCay

Little Stirrup, Bahamas

Bold, custom graphics energize Splashaway Bay while a beach design completes the theming at Captain Jill’s Galleon.

Lopesan Costa Bavaro Resort

Punta Cana, Dominican Republic

Cushioned and slip-resistant tiles brighten up the splash pad at Splash Island Waterpark.

We love working with all of our customers and partnering with other companies to create gorgeous aquatic facility designs. For more information about these projects or to learn how you can purchase our award-winning surfacing for your facility, contact us today.

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AQUATIC DESIGN FEATURE: The Middle East

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Over the last few years, we’ve steadily seen an increase in aquatic design activity in the Middle East. Unique, breathtaking destinations and attractions continue to debut with groundbreaking new ideas.

As we’ve developed innovative safety surfacing design solutions for customers in this region, some projects have stood out. Explore some of our top installations from the Middle East below.

Atlantis the Palm, Dubai

Atlantis the Palm, Dubai was one of the first attractions to install a triangle gradient that featured distinct zoning principles where shallow areas reflected beach-inspired tan colors and deeper areas of water had gradually darkening blue tones. This effect enhances confident play value by visually signaling to guests that a depth of water is present and gives them a sense of how quickly it deepens.

Life Floor’s durability exceeds the criteria of the extreme Dubai climate by providing NSF/ANSI/CAN 50 Certified UV resistance among other components of the standard such as slip-resistance and cushioning. Our tiles maintain our slip-resistant and cushioned properties even after experiencing extreme UV exposure.

Jungle Bay Waterpark

Jungle Bay Waterpark features approximately 21,500 sq ft (2,000 sq m) of Life Floor surrounding its amenities and features with a unique UV additive in the tiles which makes them last even longer under more intense sun conditions. 

Safety and guest experience is key. Excluding the walkways, the entire waterpark has Life Floor which not only enhances the design of the park, but also reduces overall risk through safety surfacing. This vast expanse of Life Floor showcases the resort’s commitment to safety without sacrificing the pristine aquatic design that complements the resort. Life Floor’s cushioned and slip-resistant features provide guests with increased comfort throughout their stay.

Additionally, WhiteWater combined their world-class water slides and features with complementary blue and white colors to provide Jungle Bay Waterpark with a complete package that never compromises safety for design. The central lighthouse element was incorporated into the project to add theming and a central starting point for many of the water slide

The Beach Jumeirah

The Beach splash pad delights as an amenity to individuals in the Jumeirah Beach Residence area. Life Floor was installed in 2018 and has provided a comfortable and slip-resistant surface for families looking to cool off in the hot climate. Life Floor is a good choice for facilities in search of a product that dissipates heat quickly since it will not burn skin and stays comfortable underfoot.

To resemble the nearby beach, the Life Floor Studio combined a gradient shoreline effect with triangles and Marine Inlays. Triangle gradients work well when paired with seashore themes because tan colors resemble beach elements which transition into progressively darker blues as the depth of the water increases. These gradients can be a good way to visually signal changes in water depths without more obvious depth markers.

GEMS Wellington International School

GEMS Wellington International School is the largest private K-12 organization in the world with just over 40 schools in Dubai alone. With slippery and failing ceramic tiles around their competition pool decks, the school reached out to Raymond Sport LLC, Life Floor’s Authorized Distributor and Certified Installer serving the UAE and greater Middle East region, for a better solution. Raymond Sport LLC and the Life Floor Studio created a modern, staggered design that incorporated the school’s logo custom cut from our safety surfacing.

Waldorf Astoria ras al khaimah

Waldorf Astoria’s resort in Ras Al Khaimah chose to partner with industry leaders WhiteWater and Life Floor to create a splash pad amenity catering to children with areas for adults to relax nearby.  This small splash pad is an inviting addition for children who may not know how to swim yet or simply want to run, play, and cool off in the hot regional climate. WhiteWater's AquaSplash spray features provide introductory and collaborative play opportunities. Paired with these water activities, Life Floor's cushioned and slip-resistant tiles complement the overall facility design while providing an inviting environment for all guests to enjoy.

Deira International School

Deira International School installed a design featuring bright bands of colors across the pool deck. At one end of the pool, the school’s logo is prominently displayed. This logo is custom cut from Life Floor using precision cutting equipment.

Sharjah Ruler’s Court

This pool deck is for the exclusive use of the royalty in Sharjah, UAE. It features an elegant triangle pattern with tastefully placed Ivory colored triangles that add visual interest to the space.

5 Hotel Palm Jumeirah

5 Hotel Palm Jumeirah chose an organic, curving design in a bright primary color palette. This custom design was created and installed by Raymond Sport LLC who is an Authorized Distributor and Certified Installer of Life Floor in UAE and the greater Middle East.

To support this rapidly expanding region, we’re excited to announce a new brochure tailored to serving the Middle East region. It showcases eight key projects alongside features of our partners WhiteWater and Raymond Sport. Explore or download the brochure here: Browser | PDF

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NEW: 30 Unique Thematic Shapes for Aquatic Design

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We’re excited to announce three new sets of Inlays that can be used to enhance the design, theming, and imaginative play opportunities on any splash pad or pool deck. These new additions complement our growing library of options that have helped to reimagine the potential of aquatic play through surfacing design. Check out our new additions below!

Outer Space

These Outer Space Inlays are out of this world! Teleport your guests’ imagination beyond the stars and spark daring space-themed adventures. Pair with Inlays from other collections such as our Geometric set to expand the possibilities of design .

Desert

From cacti to desert creatures, this Inlay set can set the scene for a unique landscape! For extra design potential, try pairing it with our Montauk Theme.

SPORTS

Encourage an active mindset by combining aquatics and sports! This Inlay set is inspired by some of the most popular sports in the United States. Pair with any theme or create your own from our wide range of colors. Some customers have even created soccer and football field designs out of Life Floor!

If you’re interested in including some of these fun new Inlays in your upcoming project, please contact your regional sales manager. For projects outside of the U.S., please contact our international team.

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Made in the USA: How USDA Grants Changed Life Floor History

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In 2015, we were honored to receive grants from the USDA Rural Development's Intermediary Relending Program & Rural Economic Development Loan and Grant Program. These funds enabled our company to transition manufacturing from Vietnam to South Dakota, allowing us to proudly state that Life Floor is Made in the USA.

With our production line stateside, we've been able to drastically reduce our carbon footprint while engaging in groundbreaking research and development opportunities. We will continue to grow and innovate with our mission in mind to make aquatics facilities safer and more beautiful for people of all ages and abilities.

Thank you to the USDA for contributing to our company's history and empowering us to further improve the lives of people around the world.

The following content is an excerpt from the USDA Rural Development’s article about Life Floor titled, Making a Splash in Rural South Dakota.

Growing up, we all remember visiting the local pool or water park. Lifeguards blew a whistle warning us to slow down as we dashed to the refreshing water on dangerous slippery, molten-hot concrete.

But today’s pools, water parks and splash pads are much safer thanks to companies like Life Floor.

Life Floor first received $300,000 in 2014 through a partnership between Heartland Rural Electric Fund, Lake Area Improvement Corporation and East River Electric’s Rural Electric Economic Development, Inc. (REED) Fund was put together to assist the company. East River Electric’s REED Fund provided revolving loan funds received through USDA Rural Development’s Rural Economic Development Loan and Grant program and Lake Area Improvement Corporation provided loan funds received through USDA Rural Development’s Intermediary Relending Program. The equipment needed to get the manufacturing facility on its feet was made possible through funding provided by these entities all located within the state of South Dakota.

They opened in 2015 as a pilot program specializing in aquatic tiles that are both slip resistant and soft. A “Doing Business As” company of MNY Group, LLC in Minneapolis, Minnesota, Life Floor developed a solution for a safer surface while providing a pleasant aesthetic to welcome guests.

“We had to do a lot of engineering to make the flooring work, but we’re bringing back the knowledge of how it’s done,” said Vimal Thakkar, Process Engineer for Life Floor. “It’s very rewarding knowing we are making a safe place for families to gather and we’re proud to say this is made in the USA.”

The product was originally manufactured in Vietnam, but the company wanted to have more control on research and development and do it at a lower cost and lower carbon footprint. As Life Floor began manufacturing in Madison, the company focused on efficiency and creating a cost-competitive product with a focus on a surface that could stand the test of time against sunlight, water and heavy foot traffic.

In 2018, the company began a major expansion, quadrupling its footprint from 2,500 square feet to 10,000 square feet.

“Our growth continued even into 2020 during the pandemic,” said MNY Group CEO Jonathan Keller. “Because waterparks and pools were mostly closed during the pandemic, we continued to see growth as these businesses upgraded to a safer surface for their customers and newly constructed aquatic facilities completed construction.”

Throughout their first six years of manufacturing in South Dakota, Life Floor has seen a continued shift between international and domestic customers and from new construction to retrofitting existing locations. Now in 2022, Keller says the company is performing well in both markets and sees a balance between new construction and retrofit projects.

Thakkar also highlighted the company’s focus on designing floors that match the branding of their customers and using technologies that streamline the process from raw material to a finished tile.

“Our customers expect a product that matches their brand, so we spend a lot of time ensuring we have matched their colors and that those colors resist fading from harsh elements,” said Thakkar. “We transitioned from die-cut tiles to precision cutting, which has decreased production time and increased our precision.”

While Life Floor works with customers globally, local businesses have benefited from the same material to keep customers safe.

“As we remodeled our pool area in early 2022, we recognized the need to make our floor safer,” said Gene Wockenfuss, director for the Madison Community Center. “Life Floor and Falcon Plastics were able to assist in some of the costs to upgrade the flooring.”

Wockenfuss joked they weren’t so sure about the bright colors when they first saw the design but were reassured the choices would provide a vibrant upgrade to the 20-year-old building.

“We are so happy with the floor and customers have praised the upgraded look and safety,” said Wockenfuss. “We’re already planning to add more safety features from Life Floor in the future.”

MNY Group expects to see an increase in demand and is exploring expansion and growth to meet the growing popularity in Life Floor tiles around the world.

More information about Rural Development’s Intermediary Relending Program (IRP) can be found at https://www.rd.usda.gov/programs-services/intermediary-relending-program.

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Make a SPLASH! Grant Contest 2021 Winner: Wells Park, Albuquerque, NM

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In 2021, we co-hosted our second annual Make a SPLASH! Grant Contest with Inside Edge Safety Surfaces to award a municipality or non-profit organization in the United States with an all-expenses-paid splash pad surface. Our intent in initiating this contest was to be able to uplift communities across the country each year with beautiful splash pad surfacing designs that add increased safety for residents.

One of the applications we received stood out.

“The Wells Park Splash Pad is located in front of the Johnny Tapia Community Center. This community center serves a large population of low-income households and provides a full day child development program in the heart of downtown Albuquerque. The Wells Park Splash pad has a relatively small footprint but serves as an oasis for families trying to beat the heat and cool off during those hot summer months. The community center heavily utilizes the splash pad to give children an unforgettable experience when those experiences are very rare for these children.

With a new Life Floor, we will be able to elevate the experience of all those who utilize the facility. We currently have a brushed concrete surface around the interactive play features. This surface can become somewhat slick over the years of heavy traffic and repeated cleaning throughout the seasons...Staff will arrive early in the morning and disinfect the splash pad surface to provide a sanitary environment for our users. With the Life Floor material, we can breathe a bit easier when we are cleaning each morning. Life Floor will also significantly reduce the amount of slip and fall injuries we see on a regular basis. Lastly, with the many diverse designs of the Life Floor, we will be able to provide a very unique feature to an underserved population.

Thank you for your consideration.”
— Josh Herbert, Aquatics Division Manager, City of Albuquerque Parks and Recreation

BEFORE: Wells Park Splash Pad, concrete surfacing

AFTER: Wells Park Splash Pad, Life Floor

This entry resonated with members of the Life Floor and Inside Edge Safety Surfaces teams who reviewed entries and collaboratively chose this facility as the winner.

Our 2021 Grant Contest entrants chose from 6 unique pre-designed themes that would be custom fit to their project scope. The City of Albuquerque chose a vibrant 4-color banded pattern created from our square shaped tile featuring our Turquoise, Seafoam, Goldfish, and Sunshine colors. We included a custom-designed logo for the city as well.

The Make a SPLASH! Grant Contest’s co-host as well as Life Floor’s North American Preferred Installation Partner, Inside Edge Safety Surfaces, completed installation of the new surface in July of 2022. The crew worked with a high degree of professionalism and expertise to create a beautiful final result. Once they were finished, the splash pad was officially ready for the grand reopening celebration to commemorate the new surface.

We're excited to showcase a stunningly bright and cheerful Life Floor surface to uplift and transform the Wells Park Splash Pad in Albuquerque, New Mexico. Albuquerque takes great pride in the city's logo calling out the One Albuquerque motto and we are thrilled to be able to showcase that logo custom cut into the Life Floor surface. We can't wait to hear the stories of how this installation will continue to benefit the community for years to come!

We’re thankful for the opportunity to give this deserving community a new Life Floor splash pad surface and hope that it’s enjoyed for many seasons to come. Thank you to Inside Edge Safety Surfaces for co-hosting this contest with us and for installation.

Enter our Third Annual Make a SPLASH! Contest for 2022 by clicking the button below or visit our contest page for more information.

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LIFE FLOOR NAMED 2022 DREAM DESIGN SUPPLIER

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We're honored to be named as the Floor Covering Supplier by Aquatics International for two Dream Design Award-winning waterparks in 2022! At Baha Bay at Baha Mar and Atlantis Dubai Aquaventure, our brightly colored tiles activate these play areas and create immersive, fun environments for all guests. Congratulations to these waterparks and to all of our partners who collaborated to bring them to life!

2022 DREAM DESIGNS

Baha Bay at Baha Mar

Nassau, Bahamas

Life Floor is featured on Kid’s Island at Turtle Beach and Stingray Cove. In both areas, custom cut waves of our Aviator and Aqua tiles brighten up the surfacing at this waterpark. At Stingray Cove, Life Floor Landing Pads blend seamlessly with the surfacing design and offer enhanced cushioning at slide run-outs.

Atlantis Aquaventure Waterpark

Dubai, UAE

Life Floor surfaces multiple areas of Splasher’s Island including the newest Splasher’s Cove. In the two kids areas, triangle gradients create vibrant beach and island effects. Life Floor sea creature Inlays add theming and play value to complement the overall design.

We celebrate these awards with all of the fellow teams who worked to make these projects a reality. A special congratulations to our partners WhiteWater and Waterplay for also being named 2022 Dream Design Suppliers!

Beyond the winners above, Life Floor contributed to the following projects awarded Dream Design designations by Aquatics International in previous years.

2021 DREAM DESIGNS

The St. James of Springfield, VA

Springfield, Virginia, USA

Life Floor’s blue surfacing creates a colorful backdrop in the play structure area of the facility.

2020 DREAM DESIGNS

Royal Caribbean’s Perfect Day at CocoCay

Little Stirrup, Bahamas

Bold, custom graphics energize Splashaway Bay while a beach design completes the theming at Captain Jill’s Galleon.

Lopesan Costa Bavaro Resort

Punta Cana, Dominican Republic

Cushioned and slip-resistant tiles brighten up the splash pad at Splash Island Waterpark.

We love working with all of our customers around the world and partnering with other companies to create stunning aquatic facility designs. For more information about these projects or to learn how you can purchase our award-winning surfacing for your facility, contact us today.

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New Inlay Themes to Celebrate Summer

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We’re excited to announce three new sets of Inlays that can be used to enhance the design, theming, and imaginative play opportunities on any splash pad or pool deck. These new additions complement our growing library of options that have helped to reimagine the potential of aquatic play through surfacing design. Check out our new additions below!

SEA LIFE

As an expansion of our Marine collection of Inlays, we can’t wait to see these new Sea Life Inlays sprinkled across designs that emulate underwater landscapes. We expect these to join our other sea creatures as some of our most popular thematic additions.

OUTDOOR EXPLORATION

Inspired by summer camping, we’ve created this set of Outdoor Exploration Inlays to complement our Forest Inlays. These designs will help to create unique, woodland themed splash pads that inspire adventure!

GEOMETRIC

We’ve already seen the limitless design possibilities when it comes to our different tile shapes so we wanted to expand those options to our Inlays. These shapes are sure to inspire countless numbers of new patterns and graphic elements. The vibrant design below gives just a glimpse at their potential!

The addition of these new Inlays to our library is just the continuation of a year-long expansion of theming options we’re making available to customers and designers. If you’re interested in including one or more of these new Inlays in your upcoming project, please contact your regional sales manager. For projects outside of the U.S., please contact our international team.

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New Inlay Themes for Spring

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We’re excited to announce the latest expansion of our Life Floor Inlay library. These three new sets of Inlays can be easily integrated into any design to add increased play value, theming, and visual interest. Keep an eye out for even more Inlay releases throughout the year!

AUSTRALIA + NEW ZEALAND

Transport guests down under with these new wildlife Inlays! This Australia & New Zealand themed set is inspired by Life Floor Australia and New Zealand and the magnificent projects that have been installed there. A few of our favorites include Wet’n’Wild Gold Coast, the Doone Kennedy Hobart Aquatic Center, and Australia Zoo.

TROPICAL

Design a vibrant jungle landscape with these colorful Tropical Inlays or complement the existing scenery with the Hibiscus and Monstera accents. This set pairs nicely with our Rainforest, Wildflower, or Oasis Themes.

GARDEN

Create some fun outdoor theming with this Garden Inlay set. Count all the Ladybugs as an impromptu scavenger hunt or follow the Bees to their hive! This set pairs well with our Wilderness or Rainforest Themes. The Bee Inlay is sized to fit within one of our Hexagon Tile Shapes which makes it well-suited for a honeycomb-themed environment.

Design Tips

Use Rocks Inlays in a repeating pattern to mimic a stone pathway for added play value and theming.

Combine our new Bee Inlays with our hexagon tiles to create a buzzing hive!

 

The addition of these new Inlays to our library is just the continuation of a year-long expansion of theming options we’re making available to customers and designers. If you’re interested in including one or more of these new Inlays in your upcoming project, please contact your regional sales manager. For projects outside of the U.S., please contact our international team.

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Life Floor is Now the Recommended Surface of Waterplay

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Minneapolis, Minn., March 2, 2022

Life Floor, an innovative aquatic safety surfacing manufacturer, and Waterplay, the industry’s leading aquatic play manufacturer, today announce a strategic partnership to bring aquatic surfacing to the global splash pad market. Together, the companies are committed to making aquatic recreation completely immersive and connecting the world through play and social experiences. 

“We’re thrilled to bring Life Floor to our customers. It just makes sense for our companies to team up and create a playful experience together. Life Floor is really stunning in the aquatic space and a perfect complement to our products and, of course, for customers looking for strong theming. It’s also very fun in that kids play differently on a Life Floor aquatic surface, they’re able to crawl and roll without restriction, or make a game of jumping from tile to tile. With NSF certification, our partners and customers can trust they are investing in a surface that is both durable and safe.””
— Kerrin Smith, Waterplay Vice President

Waterplay’s commitment to bringing play and social experience to communities around the planet is evident in their inclusive designs, range of splash features, and global reach. The company is passionate about making play accessible for every ability with thousands of installations and a 35-year track record of happy customers. 

“We really couldn’t be happier to partner with Waterplay. They’re a leading manufacturer in splash pad design with a team who is incredibly passionate about play. Offering our products together brings the best of both worlds together for aquatic users—unique, imaginative play solutions paired with beautiful, safe surfacing.” ”
— Gwen Ruehle, Life Floor Vice President, Business Development

The Waterplay and Life Floor partnership includes the global splash pad market. Exclusivity will be given to Waterplay for all projects specified solely with Waterplay equipment and Life Floor products. Life Floor is committed to providing the best aquatic surfacing for all spray park end customers and will continue working directly with customers who choose alternative equipment providers. Life Floor will also continue working directly with spray feature manufacturers and their Registered Aquatic Partners where Waterplay and Life Floor are not exclusively specified.

Life Floor manufactures Life Floor tiles, a foam-rubber flooring system designed for use in wet areas with barefoot traffic. Created as an alternative to concrete and other conventional materials, Life Floor is the only safety surface specifically designed and engineered to perform in aquatic environments. Life Floor combines award-winning safety with unparalleled design capabilities, delivered by an expert team committed to a world-class experience for everyone who interacts with our products. To learn more, visit lifefloor.com.

Gwen Ruehle | Vice President, Business Development
+1.612.269.7919 | gwen.ruehle@lifefloor.com
lifefloor.com

Waterplay designs and manufactures play solutions for indoor and outdoor aquatic play spaces. Freestanding play features, playable fountains, elevated structures and water management solutions—we specialize in inclusive, high value, quality products that last. With aquatic play, water management, seating, shade, surfacing and toilet facility solutions, there’s no aquatic play project we can’t handle. Contact us today to start working with our experienced support teams positioned to help you every step of the way. building a splash pad is easy with Waterplay. Visit waterplay.com to learn more.

Shanley Hutchinson | Group Marketing Manager
+1.250.712.3393 | marketing@waterplay.com
waterplay.com

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NEW INLAY THEMES FOR 2022

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We’re excited to announce an expansion of our Life Floor Inlay library. These three new sets of shapes can be easily integrated into any design to add increased play value, theming, and visual interest. Keep an eye out for even more Inlay releases throughout the year!

FOREST

Squirrel

Paw Prints

Bear

Oak Leaf

Fox

 

Maple Leaf

Bird

Bear Print

Acorn

Tree Stump

 

Walk your guests through the woods as they follow paw prints and spot forest animals such as birds, squirrels, and foxes with our Forest Inlays. These Inlays pair perfectly with our Wilderness and Rainforest Themes.

TREASURE HUNT

Pirate Ship

Horizontal Dash

Anchor

X

Ship’s Wheel

 

Spyglass

Treasure Chest

Diagonal Dash

Hook

Jolly Roger Flag

 

X Marks the Spot! Take your youngest guests on a pirate adventure. These Treasure Hunt Inlays pair with our Seashore Theme to create an immersive adventure experience. Whether guests are following the dotted line to the treasure chest or imagining hopping from ship to ship across the high seas, this Inlay set will enhance play value at aquatic or beach themed facilities.

POND

Butterfly

Duck

Grass Tuft

Duckling

Lizard

 

Frog

Lily Pad

Dragonfly

Turtle

Waterlily

 

Bug hunters and frog catchers will love these Pond-inspired shapes. Hop across lily pads and imagine you’ve shrunk to the size of one of our turtle Inlays as your guests explore! These Pond themed Inlays pair well with our green, blue, and tan colors. 

The addition of these new shapes to our library is just the start of a year-long expansion of theming options we’re making available to customers and designers. If you’re interested in including one or more of these new Inlays in your upcoming project, please contact your regional sales manager. For projects outside of the U.S., please contact our international team.

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MAKE A SPLASH! 2021 GRANT WINNER ANNOUNCEMENT

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MAKE A SPLASH! 2021 GRANT WINNER ANNOUNCEMENT

In 2020, we co-hosted our first ever Make a SPLASH! Contest with Inside Edge Safety Surfaces that awarded a grand prize grant for Life Floor safety surfacing to Dothan, Alabama for their Andrew Belle Splash Pad. We initiated this contest to uplift communities across the country with beautiful splash pad surfacing designs that add increased safety for residents.

This year, we decided to bring the contest to life again. We received a 177% increase in entries in comparison to last year’s contest from facilities located in 22 different states across the U.S. We saw entries that wanted to make their splash pads safer (56%), more beautiful (35%), and more accessible (5%) for all types of visitors. We were overwhelmed by the number of cities and organizations making strides towards improving their communities and striving to make a positive difference. 

One entry in particular stood out to our teams. This entry showed the clear passion that the staff has for their community and the dedication they have towards making it safer and more fun for everyone. 

We are excited to announce the winner of the 2021 Make a SPLASH! Grant Contest:

WELLS PARK SPRAY PAD IN ALBUQUERQUE, NEW MEXICO

WELLS PARK SPRAY PAD IN ALBUQUERQUE, NEW MEXICO

On Friday December 10th, Life Floor and Inside Edge Safety Surfaces called the city to the deliver the news that they had won the full grant for their splash pad upgrade. Josh Herbert, Aquatics Division Manager answered the phone and said, “Oh my gosh. That’s incredible. I came upon it in an email, and I said that would be really great! So, I took a bit of time to build it together, and, hey, never hurts to enter just in case… I can’t wait to spread the good news!"

Thank you to the city of Albuquerque for sharing your story. We look forward to collaborating together to provide a new Life Floor splash pad surface to your city!

Once installation is complete in 2022, we will be sharing all of the details behind Wells Park Spray Pad alongside photos of their renovation.

HONORABLE MENTIONS

Beyond the grand prize winner, Life Floor and Inside Edge Safety Surfaces decided to recognize two other facilities whose stories also stood out. These facilities have been awarded substantial partial grants towards the resurfacing of their splash pads.

St. Cloud Commons All-Inclusive Splash Pad in Huntington, WV

St. Cloud Commons All-Inclusive Splash Pad in Huntington, WV

This facility’s dedication to creating a fully accessible splash pad for their community showed the passion their staff has for creating positive memories for all people.

Thank you to Huntington, WV Parks and Recreation for your thoughtful submission!

Little Haiti Soccer Splash Pad in Miami, FL

Little Haiti Soccer Splash Pad in
Miami, FL

The importance of community shined through this entry. The staff that manages this splash pad truly cares about the development and safety of the children within their community.

Many thanks to Miami, FL for entering our contest to improve their community!

PARTIAL GRANTS

With so many deserving entries, we have decided to also offer smaller grants. Together, all grants total over $470,000 split amongst communities across the United States who entered our Make a SPLASH! Grant Contest.

Thank you to everyone who entered! We look forward to serving all of these communities.

To receive updates and features on the grant winners as well as the third annual Make a SPLASH! Grant Contest, be sure to sign up for our email newsletter below.

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Make a SPLASH! Contest Grand Prize Installation: Dothan, AL

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In 2020, we co-hosted our first ever Make a SPLASH! Contest with Inside Edge Safety Surfaces to award a municipality in the U.S. with an all-expenses-paid splash pad surface. Our intent in initiating this contest was to be able to uplift communities across the country each year with beautiful splash pad surfacing designs that add increased safety for residents.

DothanAL_Q22021_RGR11039.jpeg

One of the applications we received immediately stood out.

“Let me tell you about Dothan. My City. My Heart.

Nestled in the southeast corner of Alabama, Dothan is a town of 70,000. Just 16 miles from Florida and 20 miles from Georgia, Dothan is a medical hub and is known as the Peanut Capital of the World. My charming little town is part of the Wiregrass region, which is named for a native grass, Aristida stricta, which quite literally feels like wire grass. Dothan is home to the World’s Smallest City Block, Historical Musical Murals, and the Peanut Festival.

The people here are kind. They love to play ball, swim, fish, and BBQ. They love football. You are obligated as a citizen to choose a team – Auburn or Alabama… And the rivalry is palpable. There is a church on every corner with welcoming smiles. You can merge into traffic with a wave.

However, our splash pad needs some love. It’s adjacent to a pool in a low-income area of our city… Directly behind one of the oldest recreation centers in Dothan. It’s across the tracks from a large housing project. Many of the children in this neighborhood are not able to take trips or go on vacation, but they can walk down to the splashpad for free. These guys deserve a place to play that they can be proud of and getting a Life Floor renovation would be just the ticket.

Don’t just choose Dothan, choose the citizens in this neighborhood! They deserve the best, and you can help us provide that!”
— Kelly Stakelum, Aquatics Manager
BEFORE: Andrew Belle Splash Pad, concrete surfacing

BEFORE: Andrew Belle Splash Pad, concrete surfacing

This entry struck a chord with many members of the Life Floor and Inside Edge Safety Surfaces teams who reviewed entries and ultimately chose the winner. A central tenet of our company is our core value of People. We wake up every day and strive to make the aquatics industry a safer place through surfacing so reading this heartfelt story played a strong role in our decision to award Dothan, AL the grand prize winner of our grant. The sincerity of Kelly’s entry on behalf of her city and her clear love for the people that live there made us excited to upgrade their local park with a new splash pad surface.

When it was time to call our first, second, and third place winners, we called Kelly at Dothan first. Our CEO, Jonathan Keller, our Vice President of Design, Kelsi Goss, and our East Coast Regional Sales Manager, MaryAnn Eifert, couldn’t wait to deliver the good news. The excitement in Kelly’s voice was evident and after she accepted, we proceeded with next steps to finalize the design and coordinate the installation.

As part of the design process, we collaborated with Kelly to include one of our new colors, Seafoam, as well as a custom logo to showcase Dothan’s pride. The process with our Studio Team was iterative and we ultimately landed on a vibrant 5-color square pattern featuring Ocean, Bluebird, Aviator, Limelight, and Seafoam.

Make a SPLASH! Contest Grand Prize Installation: Dothan, AL

The contest’s co-host and Life Floor’s North American Preferred Installation Partner, Inside Edge Safety Surfaces, completed installation of the new surface in May of 2021. The team worked with their usual high level of professionalism and expertise to create a beautiful end product. Once they were finished, the splash pad was officially ready for the grand reopening celebration to kickoff the summer season.

Make a SPLASH! Contest Grand Prize Installation: Dothan, AL

AFTER: Andrew Belle Splash Pad, Life Floor surfacing

The Grand Reopening Celebration of the Andrew Belle Community Splash Pad in Dothan, AL took place on May 27, 2021 – just prior to Memorial Day weekend. Many members of the local community attended the event to celebrate. It was amazing to see the visible joy on everyone’s faces as kids hopped, skipped, and ran across their new splash pad.

Make a SPLASH! Contest Grand Prize Installation: Dothan, AL
“[Concrete is] not ideal because, I mean if the kid falls, concrete hurts, but also can get hot, and it will crack and it’s just not the best experience.”
— Alison Hall, Dothan Leisure Services Director
Make a SPLASH! Contest Grand Prize Installation: Dothan, AL

We are immensely thankful for the opportunity to give this deserving community a new Life Floor splash pad surface and hope that it’s enjoyed for many seasons to come. Thank you to Inside Edge Safety Surfaces for co-hosting this contest with us and for installation.

If you would like more information about our upcoming 2021 Make a SPLASH! Contest, please contact us by filling out the form below or send us an email at solutions@lifefloor.com. Check our contest page often for when we release more information about future contests.

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New Life Floor Tile Colors!

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We’re excited to announce that we’ve expanded our color palette with two new offerings: Seafoam and Submariner. We’ve carefully chosen these colors to expand our popular blue and turquoise color families. With these new additions, we’re broadening the creative possibilities for our design partners and customers.

SEAFOAM AND SUBMARINER

SEAFOAM AND SUBMARINER

SEAFOAM

Seafoam features a medium teal tone that complements Turquoise and Aqua. Together, the three colors form our new Theme: Surf. On its own, Seafoam is the perfect hue to create designs inspired by beautiful tropical getaways. Paired with Turquoise, Aqua, and our lighter tan tones, this new color can be used to create gradients representative of island seashores. 

SURF THEME: TURQUOISE, SEAFOAM, AQUA

SURF THEME: TURQUOISE, SEAFOAM, AQUA

NATURAL BRIDGE, VA Featuring: Surf Theme Photo Credit: Inside Edge Safety Surfaces

NATURAL BRIDGE, VA
Featuring: Surf Theme
Photo Credit: Inside Edge Safety Surfaces

SUBMARINER

Submariner is a deep navy that is now the darkest blue featured in our palette. With this new color, we’ve expanded our most popular Theme, High Tide, which also features Ocean, Bluebird, and Aviator. Submariner’s rich tone adds depth to gradients and patterns. We recommend using it with our blue and tan colors to create aquatic-inspired designs. It also works well as a more neutral option to pair with greys or to contrast bright color selections. 

HIGH TIDE THEME: SUBMARINER, OCEAN, BLUEBIRD, AVIATOR

HIGH TIDE THEME: SUBMARINER, OCEAN, BLUEBIRD, AVIATOR

REDFORD CHARTER TWP, MI Featuring: High Tide Theme Photo Credit: Inside Edge Safety Surfaces

REDFORD CHARTER TWP, MI
Featuring: High Tide Theme
Photo Credit: Inside Edge Safety Surfaces

Through a limited release, these new colors have already made their debut on some installations across the country. We look forward to seeing how our expanded color palette inspires even more projects this year. 

DOTHAN, AL Featuring: Submariner & Seafoam Photo Credit: Dothan Leisure Services

DOTHAN, AL
Featuring: Submariner & Seafoam
Photo Credit: Dothan Leisure Services

FAYETTEVILLE, GA Featuring: Seafoam Photo Credit: Inside Edge Safety Surfaces

FAYETTEVILLE, GA
Featuring: Seafoam
Photo Credit: Inside Edge Safety Surfaces

COMPLIMENTARY DESIGN SERVICES

Interested to know what a design using these colors would look like at your facility? Contact us today to have our Studio Team create a complimentary rendering of your project! 

IMG_7777.JPG
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Rain Drop Products Partners with Life Floor to Increase Inclusivity in Spray Parks through Sourcewell Cooperative Purchasing Program

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Rain Drop Products Partners with Life Floor to Increase Inclusivity in Spray Parks through Sourcewell Cooperative Purchasing Program

Minneapolis, Minn., June 2, 2021 - Life Floor, an aquatic safety surface manufacturer, and Rain Drop Products, an inclusivity-focused spray feature manufacturer, today announce a non-exclusive partnership to bring safety surfacing to the national splash pad market. Rain Drop Products is the first water play feature manufacturer to offer Sourcewell cooperative purchasing with an NSF certified aquatic safety surface. Together, the companies are committed to making water play accessible to everyone.

“We are excited to make Life Floor our recommended aquatic safety surface as part of our inclusive product offerings through the Sourcewell contract. Now, we finally have an aquatic surface that we can stand behind to deliver safety and great design. And with NSF certification, our customers can trust they are investing in a surface that serves all their safety needs.”
— Mark Williams, Rain Drop Products CEO

The partnership emphasizes the aquatic industry’s progress towards designing more waterparks and spray parks using universal design practices. Both companies focus their design principles around customization to provide accessible spaces for every age and ability. With Rain Drop Products’ product portfolio of sensory-specific features, they believe adding a slip-resistant, cushioned, and playful surface will complete the inclusive experience.

Rain Drop Products Partners with Life Floor to Increase Inclusivity in Spray Parks through Sourcewell Cooperative Purchasing Program
“It made complete sense to offer Life Floor through the Sourcewell contract with Rain Drop Products. We’ve had the chance to collaborate with Rain Drop Products and their commitment to making safe, inclusive products mirrors our mission to creating safe and beautiful aquatic spaces for everyone. We’re really excited to see how their team utilizes the custom design capabilities of Life Floor with their custom features. It’s a huge step toward building more inclusive aquatic play spaces for multi-generational play.”
— Jonathan Keller, Life Floor CEO

By winning the Sourcewell contract, Rain Drop Products and Life Floor will be able to offer their products for the next four years to municipalities, eliminating the lengthy bid process for their customers. The reputable contract’s ease of use and savings offered will make NSF certified aquatic safety surfacing more accessible to the larger market as Life Floor is the first and only surface currently certified.  

2021 Logo Horizontal RGB-02.png

Life Floor 

Life Floor manufactures Life Floor tiles, a foam-rubber flooring system designed for use in wet areas with barefoot traffic. Created as an alternative to concrete and other conventional materials, Life Floor is the only safety surface specifically designed and engineered to perform in aquatic environments. Life Floor combines award-winning safety with unparalleled design capabilities, delivered by an expert team committed to a world-class experience for everyone who interacts with their products.

Gwen Ruehle Vice President, Business Development
612.405.2718
gwen.ruehle@lifefloor.com
lifefloor.com

Rain Drop Products

Rain Drop Products is a leading designer and manufacturer of children’s aquatic play equipment with a  focus on inclusive aquatic play. Rain Drop Products has been a world-wide leader in the water play industry since 1985 and continues to strive for inclusion and innovation through their dynamic product lines.  From surface sprays to above-ground water features, to slides and structures, Rain Drop Products strives to maximize the sensory experience for children of all abilities.

Mark Williams CEO/President 
614-506-1221
mwilliams@rain-drop.com
rain-drop.com

Sourcewell

A self-sustaining government organization, Sourcewell has over 40 years of dedicated service helping government, education, and nonprofit agencies operate more efficiently through a variety of solutions. Sourcewell contract purchasing solutions are competitively solicited nationally, offering over 400 awarded contracts every four years. 

010521-RDP | Sourcewell (sourcewell-mn.gov)

General FAQ’s

Can other manufacturers still work with Life Floor?

Yes! The Rain Drop Products and Life Floor partnership is non-exclusive.

What does this partnership mean for Life Floor?

Life Floor is now Rain Drop Products' recommended safety surface. Life Floor can be included in all designs for Sourcewell projects for splash pads.

How was this partnership established?

Both Rain Drop Products and Life Floor value safety and inclusivity. As Rain Drop Products applied for the Sourcewell contract this past year, they saw value in including Life Floor as a safety surfacing option to enhance their design packages for spray parks.

How will this partnership work for customers?

New clients with splash pad projects interested in purchasing and installing Life Floor or Rain Drop Products Features for their facility can contact either company to begin the process for all splash pad feature needs.

If this sounds like your type of project, you may contact either Life Floor or Rain Drop Products directly at the contact information below:

Life Floor: Contact us here or email us at solutions@lifefloor.com

Rain Drop Products: Contact us here

Have Life Floor and Rain Drop Products merged?

No. We remain independent companies, and we look forward to seeing how this game-changing partnership will serve the industry going forward.

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Daldorado and Life Floor are About to Make Aquatic Environments Even More Extraordinary

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Daldorado and Life Floor Partnership

NAPLES, FL—Wednesday, May 5th 2021 — Daldorado, LLC, a leading provider of main drains, sumps and perimeter grating, and Life Floor, the industry leading standard for aquatic safety surfacing, today announced the exciting integration between the two companies’ products never before offered.

As families seek unique ‘go to’ and safe venues where parents can watch their children run and play, the new construction and renovation of waterparks continue to experience explosive growth. For aquatic designers and consultants the need to create bright and colorful interactive aquatic environments while also focusing on mitigating the risk of slip-and-fall injuries and tripping hazards can be a challenge. Therefore, it stands to reason decking and drainage systems are main areas of concern.

Life Floor knows this all too well. Life Floor is world-renowned for creating flooring systems that not only look and feel fun, but also feature incredible traction and slip-resistance. Brian Howell, Life Floor Director of Design Partnerships, states, “Life Floor is trusted by aquatics professionals all over the world. The subject of drainage has always been a topic of discussion, more specifically preventing small fingers and toes from getting caught in deck drains, or tripping on main drains. Plus, drains are extremely limited in choice of colors and materials, which means they can be visually distracting to our overall floor designs.”

Enter Daldorado. Daldorado introduced the DalLUX support grate system in the fall of 2020. Originally designed and manufactured for luxury pools, DalLUX support grates allow designers to maintain the aesthetics of a stone or tile deck all the way to the pool edge while also providing efficient and necessary drainage. Rob Lawson, CEO and Founder of Daldorado, met with aquatic designers who expressed their plan to use Life Floor in their projects, but needed a solution to their drainage issues and also to mitigate risk. He saw the opportunity to utilize the DalLUX system with Life Floor and the rest is history. Mr Lawson adds “Safety is paramount at Daldorado. To be able to fulfill the expressed need for a drainage system that meets International Building Code (IBC) standards and is NSF/ANSI/CAN 50 certified is something we are very proud to tout. We knew that our DalLUX support grate system would work in tandem with Life Floor and give designers everything they wanted in an end product, but we did not expect the reaction it would receive, not to mention the ‘Wow!’ factor.”

The integration of Life Floor safety surfacing with the Daldorado drainage system is already creating some chatter among designers, indicating that it will not only take the aquatics industry by storm but possibly vaulting waterparks into something more evolutionary. Add to this that both companies have a reputation for designing and manufacturing the highest quality products and offering unparalleled customer service, it can only be surmised that it will be a win-win for everyone.

DalLux Support Grate System

Editor's Note:

To arrange an interview, contact:
Rob Lawson, Daldorado, LLC.
RLawson@daldorado.com
+1 888.509.8128

About Daldorado

Headquartered in Naples, FL, Daldorado is comprised of a team of water flow solutions specialists, leading the commercial aquatics industry by being the only American company to follow the strictest IBC and NSF requirements for main drains and rim flow systems. Daldorado maintains its reputation around the world as 'the Gold Standard' through its commitment to manufacturing the highest quality products with safety being its #1 priority.

About Life Floor

Life Floor is transforming the aquatics industry by making facilities safer, more accessible, and more fun for everyone. Life Floor is the first product certified to NSF/ANSI/CAN 50:26 and is leading the revolutionary change to the industry in a call for safety surfacing at aquatic facilities across the world. With virtually limitless design possibilities, Life Floor creates a uniquely beautiful experience for people of all ages and abilities.