What is Life Floor? 

Life Floor is a foam-rubber flooring system designed for use in wet areas with barefoot traffic. Created as an alternative to concrete and other conventional materials, Life Floor is the only safety surface specifically designed and engineered to perform in aquatic environments.   Learn More >> 

Why do people love Life Floor? 

Life Floor combines award-winning safety with unparalleled design capabilities, delivered by an expert team committed to a world-class experience for everyone who interacts with our products.

All over the world, people trust Life Floor to make their aquatic environments look and feel extraordinary. 

Who We Serve

From local parks to the leading brands in entertainment, we partner with professionals in aquatics, design, hospitality, and engineering in communities throughout the world.

Waterparks >>

Designers and Architects >> 

Splash Pads >>

Cruise Ships >>

Parks and Recreation >>

WhiteWater Partnership 

We're excited to announce our safety partnership with the world’s leading water park manufacturer and designer, WhiteWater West! 


This new partnership brings Life Floor’s full catalog to WhiteWater’s portfolio of trusted products, creating safer play for water parks all over the world. To learn more, and to read the official press release, click here >>.


Trade Show Schedule

IAPD/IPRA Booth #428

Jan 24-25 Chicago, IL

Texas Recreation and Parks Society

Feb 18-22, El Paso, TX

Association of Aquatic Professionals

Feb 26-27, Frisco, TX

Seatrade Cruise Global

March 9-11, Miami, FL

Asian Attractions Expo

June 11-14, Shanghai, China

National Recreation and Parks Association

Sept 24-26, Baltimore, MD

World Waterpark Association

Oct 7-10, Orlando, FL

International Attractions and Amusement Parks Association (IAAPA)

Nov 13-16, Orlando, FL




Trusted all over the world. Made in the USA.

We've brought manufacturing home. Starting July 2015, Life Floor is made right here in the United States!

Whether you're designing a pool deck, a splash pad, or any aquatic environment, our manufacturers in Madison, South Dakota will create a floor that you're sure to love.